B2B

COPY

WRITING

14+ years in marketing in SaaS, HR and tech

Services I Offer

You don’t need more content. You need results. That’s why multi-billion-pound brands trust me to plan, write, and deliver marketing that actually performs.

EMAIL MARKETINGEMAIL MARKETING icon

EMAIL MARKETING

Emails that sell, not shout.

I design, code, and build campaigns — from landing pages and newsletters to full drip sequences — all built to drive demos and conversions.

SOCIAL CONTENT & STRATEGYSOCIAL CONTENT & STRATEGY icon

SOCIAL CONTENT & STRATEGY

Strategy meets storytelling.

Handwritten posts for founders and brands that want to sound human again. Smart, consistent content with a plan behind it.

SEO & OPTIMISATIONSEO & OPTIMISATION icon

SEO & OPTIMISATION

Content that climbs

I rework pages for geo and AI search, improve linking, and track performance — turning words into steady organic growth.

My Portfolio

SEE MY PORTFOLIO

Stats

Trusted by multi-billion-pound brands, startups, and everything in between. I plan, write, and deliver content and campaigns that move the metrics that matter: sales, demos, and steady growth.

£600K+ pipeline from niche outbound campaigns
£280K+ annual ROI from a £40K budget
2,900% more traffic through blog content than PPC
SEO content ranking #1–5 for competitive SaaS terms

Don’t just take it from me...

What they Think

I’m pleased to have great reviews for my results, but I’m more pleased when the reviews speak highly of my character and attitude.

Sophie Parry

Sophie Parry

“Elaine is a brilliant content writer to work with. She has supported SMB at the Access group and contributed towards increasing organic traffic. Elaine is an absolute pleasure to work with and I look forward to more projects together in the future.”

People HR, Head of Marketing

Simon Kirrane

Simon Kirrane

“I discovered Elaine on a search for a specialist content writer to support us during the launch of our website. We needed content that was delivered at speed, with a focus on quality, readability and SEO optimisation. And she has delivered! ”

Kolekti, Senior Content Marketing Manager

Michelle L P Boland

Michelle L P Boland

“Elaine's a B2B marketing & copywriting whiz I wholeheartedly recommend! Her SEO-driven website & brochure copywriting captivated us and our audience. She is quick, clear, compelling in her delivery. Plus, she writes a wonderful blog! A reliable pro!”

Motivates, Marketing Director

Peter Evans

Peter Evans

“I’ve had the pleasure of working with Elaine, and she consistently delivers amazing copy on time, perfect from the first draft. Her ability to understand our audience’s needs is almost like she has a crystal ball. She presents our brand’s message in a beautifully fitting and easily digestible manner, which has significantly enhanced our communication efforts.”

Orderly, CEO

Abi Teale

Abi Teale

“I’ve had the pleasure of working closely with Elaine in her capacity as sole marketing lead, and I can confidently say she is one of the most talented and positive professionals I’ve encountered. Elaine’s content writing is exceptional; it’s consistently clear, compelling, and aligned with brand tone and strategy.”

Acaboom, Supply Chain and Operations Specialist

Rachelle Leerling

Rachelle Leerling

“We are super happy with Elaine for our content at the Women in Incentives Network (WiiN)! She writes highly personal and easy to read pieces, like interviews and industry articles. Also the communication and project updates are amazing. It's a joy to work with Elaine!”

Women In Incentives Network, Content Manager

Recent Work

Content Strategy

Content Strategy

Email Marketing

Email Marketing

B2B Whitepaper

B2B Whitepaper